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Blockbuster's Idea Of Competition Is To Decrease Convenience And Add Annoyance

blockbuster closed.jpg

Instead of going for Netflix's throat with a streaming video box or, even, streaming video through a PC or Mac, Blockbuster has decided to up the inconvenience factor by twelve and ask customers to bring portable storage devices into retail stores to download movies.

This. Plan. Makes. No. Sense.

It shows how far behind the times Blockbuster truly is—even though, upon revealing this new scheme inevitably crafted by chain-smoking moneys locked in a closet, Blockbuster Chairman and CEO James Keyes said "the kiosk pilot is likely coming well ahead of broad consumer demand for such services."

Who in their right mind would possibly want this? I want things to be easier, not harder! I have serious weight to gain here people!

Long ago I abandoned video stores as inconvenient, overpriced and—shudder—involving god-awful human interaction. Netflix came along and gave me a choke. Then the Roku box. Blockbuster is asking me to leave my couch, lug my portable hard drive to one of their stinky—shudder—populated stores?

I can't wait to watch them go out of business. It's gonna be a blast.

2 Comments

Enrique said:

What are they smoking?!!

FAIL!

Ben said:

I have to agree with this opinion....

Blockbuster must have seriously old people on its board to have no one say "but apple, netflix and others are making it so that their customers don't even have to get up off their sofa's... so why aren't we?"

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